The STA-BIL Lawn Mower Racing Series Honored As “A 2015 Champion of Economic Impact in Sports Tourism” By Sports Destination Management

The USLMRA and its STA-BIL National Lawn Mower Racing Series has been honored by Sports Destination Management, the leading publication for sports event planners and tournament directors, as one of the 2015 Champions of Economic Impact in Sports Tourism!

Our August 2015 STA-BIL National Lawn Mower Racing Series event in Foley, Alabama, presented by Foley Sports Tourism, was responsible for 149 total room nights and a total economic impact of $345,000 as reported in Sports Destination Management: “From the onset event organizers were impressed by the marketing and community outreach provided by Foley Sports Tourism. Despite inclement weather challenges, the event attracted over 2,800 spectators. USLMRA attributes the success of this event to Foley Sports Tourism, touting the service was ‘far above any our organization has seen in quite a while.’ The outstanding management on the part of Foley Sports Tourism and support for the racers and others resulted in ‘one incredible event’ with significant promise for the future.”

“We were thrilled to partner with the U.S. Lawn Mower Racing Association to bring this exciting event to our community,” said Don Staley Executive Director of Sports for the City of Foley. “The event was first class on all levels and we enjoyed an incredible working relationship with the USLMRA. USLMRA staff, STA-BIL Series racers and Foley’s race fans were some of the finest folks we’ve ever worked with!”

“This honor is the culmination so much hard work by so many people,” said USLMRA Vice President Kerry Evans. “We started planning this event about 12 months in advance and thanks to Don Staley, Executive Director of Sports for the City of Foley, and his team, this event turned out to be both a huge success and to gain national recognition for excellence. Thank you, Don. Thank you, Foley!”

Posted by Foley Sports Tourism Complex on Sunday, August 23, 2015
“Nominations were from an enormous variety of sports — from team to individual, across all disciplines and all levels of play,” said publisher, Fonda Johnson. The most outstanding of those received were recognized and presented with event details in a special awards feature published in the November/December 2015 issue of Sports Destination Management.

This year’s winners are responsible for contributing over $100 million to the national economy over the past year.

The entire article with full details on the winners listed below can also be found here. Sports Destination Management is written for sports event managers and tournament directors with a focus on the important issues surrounding event location decisions and event management. With content from experts and thought leaders, SDM provides in-depth coverage of sports event planning and execution through incisive and relevant articles as well as insightful, real-world case studies showcasing best practices and successful event production.